SEO & AI Optimisation
Your website isn’t working hard enough if it’s not discoverable—and measurable.
We help organisations improve visibility, traffic, and conversions by combining modern SEO best practices with structured data, performance optimisation, and continuous reporting.
A Complete Digital Transformation in 6 Months: How Outward Bound NZ Rebuilt Their Organisation from the Inside Out
What We Build
SEO Audits
Full site crawl, issue diagnosis, and prioritised roadmap
Technical SEO
Schema markup, performance tuning, metadata, redirects, and accessibility
Dynamic Microdata
Automated structured data (schema.org) embedded in your website
AI-Driven Insights
Identify content gaps, ranking trends, and optimisation opportunities
Ongoing Optimisation
Regular reporting and continuous improvement
Why this matters
Search visibility directly impacts your digital ROI. But modern SEO is more than just keywords—it requires clean code, fast performance, structured data, and a strategy that evolves with your content and your audience.
Our Approach
We embed SEO into every stage of your digital platform
During Launch Pack setup
When configuring content management and coding frontend
Through automated schema features
With monthly reporting and iteration support
Outcomes You Can Expect
Improved rankings and click-through rates
Better visibility for high-intent search terms
Easier content discoverability through Google, Meta, LinkedIn and AI platforms
Structured data for events, courses, jobs, reviews, and more
Let’s Optimise Your Site for Search—and for Humans
Whether you’re launching a new platform or improving an existing one, we help you go live with SEO performance baked in.
Yes. While we typically embed SEO during site builds, we also offer standalone SEO audits and optimisation for existing platforms.
Dynamic microdata (or structured data) helps search engines understand your content contextually. We automate schema.org markup for courses, jobs, events, and more—boosting visibility in rich search results.
We use AI-powered tools to identify keyword gaps, content performance trends, and optimisation opportunities—so your SEO strategy is informed by real-time insights, not guesswork.
Absolutely. We provide dashboards and monthly reports covering rankings, traffic, click-through rates, and technical issues—plus recommendations for continuous improvement.
Yes. We offer ongoing SEO and CRO support as part of our ContentOps-as-a-Service or as a standalone optimisation plan.